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Position available: Digital Marketing and Communications Manager

BY

Ryan Borrett

Date

September 2021

About Carbon Neutral

Carbon Neutral are market leaders with over 20 years experience in the carbon industry. We offer climate solutions in the form of products and services to help individuals and organisations to reduce their impact on the planet. 

Overview

We are seeking an experienced digital marketing and communications professional – with a passion for the green economy – to help drive our growth strategy in Australia and overseas.

Role: Digital Marketing and Communications Manager

Duration: Full time

Applications close: 17 September, 2021

Location: Perth, Western Australia

Work with us

About Carbon Neutral

For over 20 years, Carbon Neutral has been working with organisations to reduce their impact on the planet. We are motivated by our goal of reducing carbon emissions and addressing biodiversity loss to help pass on a more sustainable world to future generations.

We support our clients in the following area:

  • GHG assessments and carbon advisory
  • Sustainability strategies
  • Emissions reduction programs
  • Biodiverse reforestation
  • Plant-a-Tree Program
  • Carbon offset solutions

We are a leading Australian carbon farming developer. To date we have planted over 30 million mixed native species in the award-winning Yarra Yarra Biodiversity Corridor and our goal is to rapidly increase our revegetation operations across Australia.

We are an equal opportunity employer and encourage applications from all people regardless of gender, ethnicity, religious beliefs or disability.

Position Summary

We are seeking an experienced digital marketing and communications professional – with a passion for the green economy – to help drive our growth strategy in Australia and overseas.

This multi-faceted role is perfect for someone who would like to be part of a team supporting business to address two of the planets most critical environmental issues – climate change and biodiversity loss.

Main Tasks & Responsibilities

  • Design and build brand content and product campaigns across the eCommerce website to deliver growth targets and increase conversion
  • Applying UX principles and SEO for a B2B audience
  • Monitor and report on web channel performance against targets
  • Provide engaging and compelling promotional collateral and external documentation across all touch points including client liaison to guide their messaging, website, EDMs, social media and external features,
  • Translating complex issues/technical information into simple messages in a variety of formats
  • Review and manage the Marketing Plan and Brand Communication Strategy
  • Provide marketing support and solutions to the Senior Management team
  • Manage any marketing staff and external suppliers

Essential Selection Criteria

  • A commitment to positive environmental and climate change solutions
  • Proven experience with a minimum of five (5) years in B2B marketing in a business environment
  • Experience in customer liaison through all forms of communication
  • Extensive experience in a digital product management/website management
  • Strong competency in Adobe Creative Suite (InDesign, Illustrator, Photoshop or similar essential), MS Office Suite and Mailchimp
  • Exceptional written communications skills
  • Experience with Google Analytics
  • Experience in all Social Media platforms
  • Experience in Web Analytics including the collection, reporting, and analysis of website data
  • High level of professionalism and great work ethic with a focus on quality and attention to detail
  • A creative and proactive approach to work

Desirable Attributes

  • Google Adwords
  • Basic knowledge of HTML/CSS

Closing date 17 September 2021.

Please include your CV and a cover letter addressing the essential selection criteria in an email to contactus@carbonneutral.com.au

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